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HOW HOUSTON GOT ITSFirst LegalWHISKEY DISTILLERY

Our StoryEST. 2010

If you ask us, Houston is the greatest city in the world. And since you're on our website, we'll assume you asked. But even with all the things that make us proud of Houston — the culture, diversity, our collective story — can a city really consider itself world-class without a hometown whiskey?

We didn't think so.

That's why in true Texas fashion, we decided to roll up our sleeves and do something about it. But it wasn't a distillery out in the wilderness we had in mind. We planted ourselves right in the Heart of Houston.

And we based our name on a character of local folklore, a woman known as the Yellow Rose of Texas. Legend has it her bravery and guile helped Sam Houston win the battle for Texas' independence from Mexico.

It's with that same independent spirit we craft our whiskeys every day. Right here in the city of Houston, Texas.

More Than Just Talk

Have you ever sat around with your friends, enjoying your favorite beverage, and had a dream to create something new? We did. And it wasn’t just talk. We decided to act on it, and that’s how Yellow Rose was born in 2010.

The Launch

Yellow Rose launched in the Texas market in 2012. After years of hard work and dedication, we are proud to be Houston’s First Legal Whiskey Distillery.

Award-Winning Results

We don’t do it for the awards, but they do provide some nice motivation and recognition that we’re on the right path. We’ve been honored as Best In Class for our Outlaw Bourbon at the American Distilling Institute and were awarded a Double Gold for our Straight Rye Whiskey at the San Francisco Artisan Spirits.

Tasting Room

Our Distillery Opens on September, 2014 featuring a full bar and tours of our facilities.

Putting Houston On The Global Whiskey Map

After multiple years of expansion, we partnered with Zamora in 2017 to share our whiskey with the entire U.S. and beyond. That means our Houston whiskey is now finding a home in cities around the world.

Urban Craft

The Art Of Making Fine Whiskey + The City It’s Born In

To us, Yellow Rose Whiskey couldn’t exist without the city of Houston. Our people, process and spirit are linked to the place our distillery calls home. Even the humidity here provides a unique opportunity to hone our craft. We also appreciate this hometown combination of craft and local pride in other folks. Here are a few examples.


Meet The Team

Houston Farris
Houston Farris
Head Distiller
Jason Velasquez
Jason Velasquez
Operations Manager
Jorge Miranda
Jorge Miranda
Brand Manager
Jason Macal
Jason Macal
Brand Champion
Taylor Phinney
Taylor Phinney
Bottling/Facilities Manager
Daniela Estrella
Daniela Estrella
Business Operations Manager
Taylor Drechney
Taylor Drechney
Tasting Room Manager
Chelsea Hylton
Chelsea Hylton
Executive Assistant
Eneida Patrick
Eneida Patrick
Controller
Tonya Briney
Tonya Briney
Events Manager

Bottling Team

The Hands Behind the Whiskey

Bottling Team

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